Post Fresno Food Expo 2012: Reflections, Diary of a caterer


 Product Pac & Labels

Focused on the goal of readiness for the 2012 Fresno Food Expo, our task…to launch our Love & Garlic ‘Spreadables’. We began by designing a product label reflecting our product and artisan style. John, Founder of AdOctane, guided us with expert advice and design. Next in labeling, is the nutrition, ingredient and allergen information. To do this, we had to nail down our recipes. We consulted with a company, Infinity 2, Flavia Flores. From this, John could create the ‘fact’ sheet, the most important information for potential buyers Read more…



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